Media, mediatization and mediatized worlds

a discussion of the basic concepts

Friedrich Krotz

pp. 72-87

in: Andreas Hepp, Friedrich Krotz (eds), Mediatized worlds, Basingstoke, Palgrave Macmillan, 2014

Abstract

The discourse about mediatization (cf. Lundby, 2009) is still an open one. Different labels, different definitions and different ideas are being used. Also, there are a lot of open questions about how to do empirical research on mediatization, what to research exactly, and which methods and procedures to use.